Solution for your Marketing Measurement challenges

Future-proof your multichannel marketing with ELIYA's customized AI solutions. Make data-driven decisions with confidence.

Marketing Impact Optimization and Measurement For Your Business

Discover our range of AI and data science tools designed to enhance your marketing impact.

We tailor our services to your requirements:

  • A proof of concept (PoC) measurement project
  • Enhancement of your existing measurement workflows
  • Strategic measurement roadmap for your marketing

At ELIYA, our top industry experts work hand in hand with your team to co-create the tools your business needs. We enhance and upgrade your existing workflows. We're here to help you speed up your project turnaround by at least 50%—let's make it happen together!

Bespoke marketing analytics and data science services
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Discover Our Services

We customize our offerings to fit your unique needs and budget. We aim to enhance your marketing effectiveness while helping your Marketing become data-driven.

Hands-on Consultancy

Tired of endless trials and errors eating up your precious time? Let's join forces and supercharge your project's turnaround time.

Data Strategy

Data quality is the primary source of project failures. We help you identify and resolve data quality issues.

Training

Upskill your internal talents through hands-on training on the latest marketing measurement techniques and tools.
Optimizing and measuring marketing allocation

In the absence of robust measurement, brands waste marketing dollars without knowing the true impact.

Unlock the full potential of your marketing with ELIYA's Marketing Impact Optimization (MIO) toolkit. Harness the power of AI and first-party data to strategically allocate and optimize your marketing budget across diverse channels, markets, and products, enhancing Return on Marketing Investment (ROMI) Learn more

$100M

Marketing budget under management

Marketing Impact Optimization: Case Study

Are you tired of pouring money into marketing without knowing if it's making an impact? You're not alone. Most companies struggle to understand the true effects of their marketing efforts. With ELIYA's MIO, you can stop the guesswork. Our tailor-made AI revolutionizes your company's marketing budget allocation and ensures that every dollar is spent where it matters most.

Enable data-driven marketing spend allocation across products, channels, and markets enabled by Artificial Intelligence (AI) and Causal Modeling. We work together to ensure the solution is tailored to your business objectives and constraints.

How we use data science to optimizally allocate marketing budget across products and channels

Our cutting-edge ML algorithms provide an efficient and streamlined solution for managing, tracking and allocating your valuable marketing budget.

Why ELIYA?

At ELIYA, we treat every project uniquely. There is no one-size-fits-all solution. We are dedicated to providing a solution that works for your business culture, requirements, and data.

Fully Customizable

Our solution will be tailored to your business needs and requirements

Comprehensive Solution

Measure your marketing effectiveness across all channels, touchpoints and activities

Overcome Data Silos

Harmonize and integrate data from multiple sources to provide a unified view

Privacy Protection

Our approach prioritizes privacy to prevent any leakage or misuse of user data

Explainable AI

Our AI models are designed to be fully understandable and aligned with your business objectives

Human Centricism

We believe that AI should enhance human capabilities, not replace them

FAQ