eliya AI — For Business Decisions
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Marketing mix modeling · ROI estimate

What is your media budget actually returning?

Adjust the numbers below to your business. We estimate the revenue unlocked by reallocating wasted spend into higher-performing channels — and what it would cost you to get there with Eliya.

Eliya — human judgment, AI precision
Est. wasted budget today
—
Projected incremental revenue, Yr 1
—
Eliya cost, Yr 1
—

Pre-filled with an example mid-market e‑commerce setup so you can see how it works — replace it with your own numbers below. Every figure here is a modeled estimate, not a guarantee; see “How we calculate this” for the assumptions and sources behind it.

Step 1

Tell us about your marketing program

Four numbers are enough for a first estimate. Channel and campaign count also shape how much of your budget is likely misallocated — more fragmentation, more waste.

Annual media budget
$
Total paid media spend across all channels, per year.
Number of channels
6
e.g. Meta, Google, TikTok, TV, affiliate, retail media…
Current annual revenue
$
Used only in this browser, to size the dollar impact below — not stored or sent anywhere.
Industry
Media spend as % of revenue15%
We'll back into your revenue as budget ÷ this ratio. Direct entry is more accurate — use this only as a fallback.
Implied revenue used below—
Step 2

Your growth trajectory

Reallocation doesn't land as a single jump — it ramps in over the year as changes are implemented and validated, then compounds: the extra revenue each quarter becomes extra budget to reallocate the next. Eliya's ongoing optimization keeps compounding a smaller amount in years two and three.

Revenue: unoptimized vs. Eliya‑optimized in year 1
View underlying quarterly figures
3‑year cumulative incremental revenue
—
vs. an unoptimized trajectory
Year 1 ROI multiple on Eliya investment
—
Step 3

Where the growth comes from

Two distinct, additive levers — each grounded in results Eliya has measured with real clients.

How we calculate this

Every marketing program loses some efficiency to budget spread thin across too many channels and campaigns. Across Eliya's client base, that's typically 15%–25% of media budget sitting in under-performing places. We estimate your figure within that band from your channel and campaign counts (more fragmentation → closer to 25%), then convert it to a revenue effect.

  • In‑country reallocation: moving spend from under- to over-performing channels/campaigns within each market.
  • Cross‑country reallocation (only if you operate in more than one country): pooling and re‑splitting budget across markets can deliver 5%–10%.
  • Ramp‑up: we assume the full‑year effect builds in over four quarters as changes are implemented and confirmed with incrementality tests, rather than landing on day one.

This is a directional planning estimate, not a forecast or a guarantee — actual results depend on your category, seasonality, and how much of the recommended reallocation you act on.

Step 4

What it costs — and how that compares

Eliya's fee is intentionally small next to the revenue at stake. Here's how it stacks up against the other publicly‑priced MMM platforms.

Your Eliya investment

Monthly subscription—
Total yearly cost—
Net Year 1 value—
Yearly cost vs. comparable MMM platforms

Starting prices, publicly listed, annualized for illustration (Sept 2026). Scope varies by vendor — see sources below.

Get the full breakdown

Enter your work email for a shareable, itemized version of this estimate — every input, every formula, ready to forward internally. No spam, just the report.

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A specialist can walk through your actual data and refine every assumption above.
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Full itemized estimate

All figures are modeled estimates for planning purposes, based on Eliya's client benchmarks and the assumptions in “How we calculate this” above — not a guarantee of results. Competitor pricing reflects publicly listed starting prices as of September 2026 and may not reflect your exact scope; see Sellforte, Dema, and Cassandra for current terms. Currency conversion is approximate and for illustration only.

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